Stands for Conferences and Trade Shows

May 23, 2022

Stands for Conferences and Trade Shows

Participation in events like conferences and trade shows is a valuable opportunity to increase the visibility of your company and stay updated on the latest industry trends. To stand out from other competitors, it’s essential to present with the perfect stand. But how do you design a stand that meets everyone’s needs? Here are all the details for creating innovative and customized stands.

The Importance of Conference Setups

When designing and organizing conferences or congresses, it’s crucial to remember that these are formal events. They serve as meeting places where professionals with a shared interest in a specific topic engage in discussions, talks, meetings, and in-depth analyses. The conference setup must be carefully designed to fit both the target audience and the topics covered, as well as to meet all structural needs. Working with a team of industry professionals is a significant advantage in this regard. Attention to detail is paramount; nothing should be left to chance. Therefore, it’s advisable to contact the relevant company in advance to manage deadlines, timelines, and all aspects of the work effectively.

stand per convegni e fiere

Stages of Stand Design

Planning a stand for trade shows or conferences should not be improvised. It’s recommended to start early by consulting with a leading design company. The stages for creating a stand are as follows:

  • Consultation: The initial meeting with the designer is for brainstorming ideas, defining the necessary budget, setting goals, and determining the strategy.
  • Design: After an initial sketch of the structure, the focus shifts to selecting materials and a proposed layout of the spaces.
  • Construction: The expert moves on to the technical phase, creating the actual structure.
  • Assembly: Before the final installation for the event, the stand provider may offer a dry run, a step useful for final adjustments.
  • Logistics: Timely delivery is ensured, along with an organizational plan and agreed-upon deadlines with the client.

In addition to being formal, a stand should also be created with creativity and originality to attract visitors and leave a lasting impression.

stand per convegni e fiere

Objectives of a Well-Crafted Stand for Conferences and Trade Shows

The main objectives of designing customized trade show stands include attracting new visitors by showcasing products effectively and communicating the company’s strengths and values. The evolving market continually presents new challenges. One of the most pressing and significant issues today involves integrating more sustainable practices and caring for the planet. Brands can incorporate an eco-friendly component into their stands in original ways to influence visitors. Recommended solutions include using eco-friendly materials in the construction of the stand.

stand per convegni e fiere

Best Materials for Innovative Conference and Trade Show Stands

To integrate a green philosophy into your stand, consider using eco-sustainable materials. Here’s a review of commonly used options:

  • Recycled Aluminum: A durable and reusable material that can be easily modified to create new structures.
  • Cork: A natural material often used for displays or accessories, and for covering the framework or creating flooring.
  • Bamboo: For those who prefer wooden stands, bamboo is a fast-growing wood that does not contribute to deforestation, benefiting the ecosystem.
  • OSB Wood: Panels made from this material offer a modern and stylish alternative to traditional plywood.
  • Linoleum: Composed of linseed oil, jute, and sawdust, it’s ideal for flooring needing high impact resistance.

To further emphasize your commitment to the environment, it is advisable to use natural paints free from solvents and petrochemical substances. If you need customized stands for conferences and trade shows, let’s stay in touch. Are you looking for a company that specializes in designing and creating stands for trade shows and conferences? Choose a leader in stand design: rely on Prezioso Leonardo. Our team’s expertise is at your service to understand your goals and create the ideal stand for your event. Schedule your initial consultation or visit us at our headquarters in Novate Milanese.

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