The magazine from Prezioso Allestimenti, where you can follow the latest trends in interior design for showrooms and retail spaces, from design to production and assembly of stands for trade shows, conferences, events, and virtual tours.
VISCOM Italia 2025, scheduled from October 1 to 3 at FieraMilano, is the leading Italian event dedicated to visual communication. The fair attracts thousands of professionals, companies, designers, advertising agencies, and tech innovators every year. Participating in...
From Design to Execution: The Process of Creating Event Setups Creating event setups requires detailed planning and coordination throughout every stage, from the initial design to the final execution. Every aspect, from design and layout to logistics, must be managed...
The Importance of Creating Engaging Experiences with Exclusive Setups Exclusive setups should not just display products; they should create immersive experiences that engage the audience. In a competitive world, offering interactive and memorable experiences is...
Why Aesthetics Matter in Trade Show Setups Aesthetics play a fundamental role in designing successful trade show setups. The first impression visitors have of your booth is based on its aesthetics, which should attract, intrigue, and invite exploration. A visually...
The Impact of Technological Innovations on Trade Show Setups Technological innovations are transforming the way trade show setups are designed and executed. The integration of advanced technologies such as augmented reality (AR), virtual reality (VR), and digital...
Optimizing Exhibition Spaces to Maximize Visual Impact Optimizing exhibition spaces is essential to ensure your booth captures attention and increases brand visibility. A well-planned layout combined with creative solutions can transform even small areas into...
Strategic Planning for Large-Scale Events Organizing a large-scale event requires detailed planning and careful space management. Setup strategies must consider not only the layout but also the capacity to handle large crowds. Creating smooth pathways and dividing the...
Designing an Innovative Showroom to Boost Sales Designing a showroom isn’t just about displaying products; it’s about creating an experience that stimulates the desire to buy. Well-designed showrooms allow customers to explore products in an environment that reflects...
The Importance of High-Quality Setups for International Events Participating in international events requires impeccable setups that meet global standards and cater to the diverse expectations of an international audience. High-quality setups must be both visually...
